Scott is an inquisitive polymath by nature, and graduated from Penn State in 2006 with a B.S. in Energy, Business, & Finance. This course of study blended energy science courses with business economics, a highly quantitative scientific foundation grounded with business world economics. One of my key senior projects was a 30 page analysis of the economic value hybrid car technology (I asked in 2005, was a hybrid car worth buying), ultimately finding that early hybrid technology was not economically viable at then current market conditions. 7 years later, I felt validated when I read that first generation hybrid car owners overwhelmingly did not repurchase a hybrid car.
Not inspired to join either the conventional or renewable energy industry, I ultimately moved to Boston where I quickly found a job as a technical recruiter for mechanical engineers and designers. As a geek with strong communication skills I excelled in this sales driven role for a while, but when the job market collapsed my fondness for a sales-driven job waned over my last year.
When I got laid off from my recruiting job I decided a change of fields was in order, and thus I purchased this domain and created a personal portfolio to showcase my abilities. I was quickly given a shot at a small business as their marketing coordinator (the main reason being because I possess a versatile range of technical skills and abilities). I worked as the small consulting firm’s marketing Swiss army knife, gaining experience with blogging, event promotion and management, webmaster and SEO skills, email campaigns, and content marketing over social media.
Not one year into my employment, the company was bought out by a larger research firm across the country. I was absorbed into the larger team and my strengths were quickly put to use as their social marketing strategy had to be started from the ground up. Over the next year and a half I would design and execute social and SEO strategies, train social best practices with interested coworkers/management, among various other duties. When I was ultimately laid off from the new company I was the last member of the five person marketing team I had joined.
Immediately when I hit the job market project work started finding me, as friends and former coworkers wanted to put my now empty schedule to good use. I have been freelancing for 2012 attracting a wide variety of clients:
and more! Feel free to email me to inquire if I can help you sell more online and better grow your audience.